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After receiving critical acclaim for his new studio album Flying Colours, Shad has returned with visuals for the single “Remember To Remember.” On the song, Shad keeps the music close to his Canadian roots by recruiting fellow Canadian Electropop singer Lights.
If the title the album is Flying Colours then this video offers a visual experience which reflects that title. Justin Broadbent, the video director, does a beautiful job of utilizing effects which simulate VHS tape glitches. The stimulating imagery reflects the somewhat abstractness (yet thought provoking nature) of Shad’s lyrical content.
It has been announced that Shad’s Canadian record label Black Box Recordings has partnered with Duck Down Records which will assist with marketing and distribution globally.
Remember to get a copy of Flying Colours today.
(Via Complex)
